SEO Master – The Shopify SEO App

With SEO Master you get the most complete SEO App for Shopify on the market. Not only will the App optimize more technical SEO-factors than any other Shopify App but on top of that it also helps you optimize content and links. 

There are many SEO Apps for Shopify but most of them only help you optimize a very limited number of technical SEO factors. But that is NOT enough to succeed with SEO. It takes much more.

With the SEO Master App you get all the automation, tools and help you need to get great results in Google. See the full list of features below.

 

Technical SEO cannot be fully automated

There are literally hundreds of important technical SEO factors. We want to be honest with you. Many can be automated butnot all.

With the SEO Master App we automate everything that can be automated in Shopify but also help you manually optimize the remaining elements. In combination you get the best possible technical SEO. 

Content matters – it’s an important SEO-factor

On top of a perfectly technical optimized shop you also need great content. The actual words have to be written. 

But not only are the words important it is equally important to present them in the right formats and structures, the publishing formats and markup standards. With a better presentation your content is more likely to rank well. 

With SEO Master we give you the right tools to maximize the impact of the content you write. This is a unique part of SEO Master. 

Links build authority and context

As you may already know links is a very important factor for search engine crawling and rankings. That includes both internal and external links.

With SEO Master you can automate many of the internal links. This will make it easier for Google to understand your site and related content. And it will inspire users to spend more time on your site.

The App also help you create content that attract more external links. On top of this you will also find professional advise on how to get more links.

Strong user engagement improve SEO & Sales

User engagement – how engaged users are that come to your website, is an often overlooked SEO ranking factor. But it is becoming increasingly important in Google.

And not only that. With great user engagement you sell more. 

Using the tools and automation in the SEO Master App will increase the user engagement on your site. It will push you ahead of your competitors, secure more happy users, more sales and much better rankings in Google.

Shop 2.0 compliant … and more

SEO Master utilize many of the new functions in Shopify Shop 2.0 but most of the modules also work in pre Shop 2.0 themes. So even if you have not upgraded yet you will still be able to benefit from most of the tools. 

Most of the functions is theme-idenpendant. So they work with all Shopify themes. 

 

Below you will find a more detailed description of each of the modules in the Shopify SEO Master App. After the list of already included features we will reveal some of the upcoming power tools. Look forward to this.

The team at Elevate Apps is dedicated to making the best SEO App for Shopify. We will continue to fight for you. We follow Google trends and technology on a daily basis and have done so for over 20 years. So we know when to add or adjust the technology. 

 

SEO Master Version 1

Release date: Q2 2022

1.1 Dash Board & Website Scanner

This is the home of the App. Here you will get a summary of the most important data and easy access to detailed reports, tools and settings.

Unlike many other SEO Apps we will not bother you with stupid faked data and bogus charts – such as how much money you saved by using our App. In our opinion that’s BS. We focus on what count so you don’t have to waste your time on marketing snake oil. 

We automatically scan your website, import data from Google LightHouse and Search Console, combine it with the SEO Master data and present it all in a easy to understand way focused on what actions you should take to improve SEO on your site.

1.2 TITLE & META-description automation

Most SEO Apps only give you one template – one set of rules to use for all TITLEs and META-descriptions. But that is most often not good enough. Different sections on your site require different META-data. 

With SEO Master you can create as many different templates as you want and assign them to the appropriate collections.

Another important element of this automation is the option to only apply the automated data to pages where you have not already optimized TITLEs and/or META-descriptions manually. To be safe that is the default setting in the App. If you want all TITLEs and META-descriptions overwritten you have to actively chose that. 

And finally – maybe the most important thing – that no other SEO App gives you: If you set the App to overwrite existing TITLEs and META-descriptions we will save a backup of the original texts first. So if you ever want to revert to your originally manually created META-texts you can do this with just one click.

1.3 ALT-text automation

In the most simple and fully automated setting the App check if you have manually written ALT-text for each of your product images. If not then the product title is automatically inserted. This secures that ALL your product images have a valid and relevant ALT-text.

With the more advanced settings you can create a template for how you want ALT-text created and decide if you want it applied to all product images – or just the ones you have not manually written already.

And similar to the TITLEs and META-descriptions automation the App save a backup of the original texts. So if you ever want to revert to your originally manually created texts you can do so with one click.

1.4 Keyword content optimizer

In order to optimize your pages you need to know which keyword you want the page to rank for – and then apply that keywords in the right way to all relevant elements. 

With the keyword optimizer module we help you do that.

But unlike most other Shopify keyword optimizers we do not just make a simple exact match – we allow up to 5 words between each word in your keyword phrases.

So, if for example your focus keyword is “flight compensation” we will also match it if you write “flight delay compensation” in your copy.

That makes good sense, because Google do this too. So you end up with a more correctly analyzed text. That is good for visitors as well as Google.

Also, on the keyword optimizer overview page you see how well all your pages is optimized and can easily edit the ones that should be improved.

1.5 Image compression

With SEO Master you will get the best image compression in the market. This will give you the smallest possible image size without any degrade of quality.

This will make you site faster. Both Google and users love that.

If your images is already well enough compressed don’t worry – our image compressor will not add more unnecessary compression with the risk of degrading the quality.

1.6 Product Schema data

With SEO Master you get fully automation of product Schema-data in JSON-format. This will highligt your product pages in Google, similar to this:

1.7 404 redirect management

We identify all 404 errors on your site and give you an easy option to redirect the dead URL’s to alternative pages.

This will convert more users to visitors and also send a strong quality signal to Google. Google loves a well-managed site.

1.8 Google Search Console integration

With the SEO Master Search Console integration you do not just get an easy way to register your site with Google Search Console and validate your site – we also connect you with the data and present the most important element directly in your Shopify SEO Master Dash Board.

This way you don’t have to jump between tools, you can stay in your Shopify interface, and we can combine and present the date in the most useful way for you. 

1.9 1-Click XML Product Feed

This a very simple, fast and super easy to use XML Product Feed that you can use to get free shopping listings in Google Shopping or advertise in Google, Facebook, Instagram and any other platform that supports standard XML-feeds.

You can also use the product feed in services such as DataFeedWatch or Spotboostr.

1.10 FAQPage elements

With FAQPage elements on your pages you can get a great enhancement in Google – the so called Rich Snippets. It can look something like this in search results (note the two extra lines here):

To get this great enhancement you need to implement both text and valid Schema-code. With SEO Master we manage and automate the code for you so you only have to write the texts.

1.11 Automatic internal links

Internal links are very important. Related links between pages – such as links to relevant products from blog posts and return will not only inspire users to stay longer on your site and buy more it is also great for SEO.

But to manually manage related links is a nightmare and often lead to dead links, when products is sold out or pages removed.

With SEO Master we fully automate this for you based on keyword-tags. It’s dynamic, great for users and you avoid any dead links. Ever.

1.12 IndexNow automation

A new standard is emerging called IndexNow. With this you can tell the search engines when you publish new pages – or update existing ones. This will give you faster indexing.

Right now only Bing and Yandex is supporting the standard but we expect Google to come on board soon too – in one form or another.

With SEO Master we fully automate IndexNow for you. No action needed. And we will off course update for Google support as soon as that becomes available. 

1.12 Internal Duplicate Content remover

Duplicate Content is a major SEO problem. If you have it you may very well suffer in search engines. Especially Google. So it is crucial to avoid all Duplicate Content on your site.

With SEO Master we automatically scan your site for all Duplicate Content and help you fix it.

1.13 More SEO-technical optimization

Unfortunately not all technical SEO-issues can be automatically fixed in Shopify. But they are still important!

So, in addition to everything you get in the App we will also give free guides to all our subscribers that will show you how to fix the technical SEO-issues that can’t be fully automated.

 

---

Roadmap for SEO Master

We are planning to update SEO master with a lot of really cool new features in the coming months after the initial release. Below you will find a list of a few of them. We are not going to show you all of them now for competitive reasons. But trust us, you have great things to look forward to.

2.1 FAQ section

With SEO Master it is easy to create one or more FAQ-sections on your website. And unlike all other FAQ Apps for Shopify we give you the option to either display FAQ-answers in accordion style (all on one page) or each answer on separate pages.

The last solution is much better for SEO – each question is far more likely to rank well in Google this way and search users land directly on a great answer without having to navigate and scroll your FAQ.

2.2 Dictionary section

A dictionary is a very good content element to have on a website dealing with products or services that include terms many of your prospects may not be sure what exactly mean.

The dictionary will help anyone interested in what you sell. It creates trust and loyalty which converts into more sales. Also, great dictionaries, FAQs and blog posts increase the likelihood that others link to you and that is a major ranking-factor.

The dictionary section is in functionality very similar to the FAQ-section. The main difference is in how words are displayed and listed on the overview page.

2.3 Hreflang automation

If your business is targeting customers in other countries then it will most often create more sales if you have it available in the local languages most prospects speak. All studies have proven that people prefer to shop in their own language.

People also primarily search in their own language and Google try to link to the most relevant sites in that language.

But in order to make sure Google send users to the right version of your site you have to implement the Hreflang-standard. Doing this manually is close to impossible. And if you do as must multilingual sites using Shopify do – have each region/language on a separate site (clone sites), then it has so far been impossible to automate Hreflang-code.

With SEO Master we automate this for you. All you have to do is install the App on all your local sites and specify which unique identifier to use. We support all standard Shoppify fields (SKU, Barcode, ISBN, UPC, and GTIN) as well as custom Metafields.

2.4 AMP – Accelerated Mobile Pages

AMP is a special mobile optimized format that gives mobile users that enter your site from Google, LinkedIn an other medias that support the standard a lightning fast experience.

Google was behind establishing the AMP-standard back in 2016 so it comes as no surprise that websites using AMP generally get prioritized higher in Google.

With SEO Master you get AMP on your website without having to do anything. It’s all automated. Just lean back and enjoy the benefits.

And unlike most other Shopify AMP Apps with SEO Master the AMP pages is hosted on your own domain. So you benefit from the super fast Shopify infrastructure and do not have to pay for traffic. 

More to come …

We have much more in the pipeline for SEO Master. Really cool modules that will help you beat your competitors and elevate your shop to new levels.

But hey, we hope you understand that we can’t reveal it all yet. Just rest assure that we are very dedicated on keeping this app up to date with the best tools for ground breaking SEO …